Founders & CEOs at your stage make somewhere between 40 and 60 decisions a week worth more than £10,000. Most are made alone. Most are made tired. Most are made without anyone in the room who has already made the same one and watched it play out. That's the gap. This membership exists for founders who've worked out that the cost of being in the wrong room compounds quicker than anything on the P&L. If the gap I just described feels familiar, the questions below will tell you the rest. I read every application personally.